Classic editor

Note: We're rolling out our all-new, drag and drop editor. To build campaigns using the new editor, please visit our new help section.

If you'd rather use the classic editor, which will still be available through this year, this help section is for you. You'll learn more about using your stationery and layout options with the classic editor, setting up trigger campaigns, making use of your document and image libraries, and more.

Contents

• Creating a campaign
  • Getting started with campaigns - Understanding all the parts of the emails you're creating
  • Choosing a stationery - Framing your content with a stylish header & footer
  • Choosing a layout - Deciding how your text and images will be arranged
  • Starting a new campaign - Basic how-to for adding text & images
  • Troubleshooting formatting issues - Making your text look just right
  • Using toolbar features - Customizing & formatting your content
  • Table FAQs - Frequently asked questions about creating a table in a campaign
  • Personalizing your campaign - Using audience info to add first name greetings & more
  • Linking to webpages - Making your content clickable
  • Linking to email addresses - Giving readers an easy way to send an email reply
  • Linking to documents - Distributing files & documents with your email
  • Creating jump links - Linking to another part of your campaign
  • Adding Google Analytics to your campaign - Get more mileage out of your URLs with Google Analytics
  • Uploading images - Adding, linking and saving images
  • Image FAQs - Frequently asked questions about adding images to campaigns
• Sending a campaign
  • Using the proof tab - Checking for common delivery issues
  • Testing your campaign - Sending your campaign to your Test Group
  • Sending a campaign - Choosing your audience and sending your email
  • Scheduling a campaign - Choosing a specific time and date for your mailing
  • Sending a trigger email - Setting up an autoresponder based on an event
  • Sending to a search - Mailing to a segment of your audience
• Campaign features
  • Using your image library - Storing images for easy access
  • Using your document library - Storing files your recipients can access
  • Publish or link to an existing campaign - Create an archived link for a sent campaign
  • Design tips for uploading your own HTML - Tips and tricks for stylish freestyle html emails