Our easy-to-use drag and drop editor makes it a breeze to insert your own code into your mailings. For those more advanced with HTML, you can use a CYO campaign to design your campaign from top to bottom with your own HTML code. Check out these tips and recommendations for designing emails using your own HTML.
Due to the nuances of HTML, it’s crucial that any person copying, adjusting, or writing HTML code is formidably experienced with HTML coding. We do not offer direct support for customer-created code.
Top 10 tips for using HTML code in a campaign
- Don’t send one large image in an email. This is a red flag to receiving servers and can seriously affect your deliverability.
- Remove
<body>,<head>,<meta>,<title>,<html>, anddoctypetags from your HTML. - Use an HTML markup program like HTML Tidy to ensure you’ve closed all HTML tags.
- Don’t use image maps. Similar to sending one large image only, this is a red flag to receiving servers and can seriously affect your deliverability.
- Avoid
colspansandrowspans. - Inline styles are the most solid way to style your emails.
- Images should be jpegs or gifs, RGB color values, 72 dpi.
- Be sure to send a test of your CYO campaign to a handful of email programs so that you know that it looks good on all of them.
- Include an opt-out link and a physical mailing address in the email’s footer to comply with CAN-SPAM.
- Always review and send a test of your campaign to yourself and someone else before sending it out to your list to double-check for errors.